Voodoo Coffee
Voodoo Coffee transforms caffeine culture into satirical commentary through vintage horror comic aesthetics that blend nostalgia with humour. The brand playfully likens modern workers' coffee dependence to zombie-like cravings, subverting office culture stereotypes with tongue-in-cheek wit.
Silea's visual approach balances macabre inspiration with deliberately bright, cheerful palettes, creating cognitive dissonance that reinforces the brand's irreverent personality. The tagline "Strong enough to wake the dead" perfectly encapsulates this bold, subversive positioning.
Our promotional poster design pays direct homage to vintage horror comics and classic B-movie aesthetics, featuring an iconic undead hand dramatically bursting from underground. This immediately recognisable visual trope evokes nostalgic thriller associations while maintaining the brand's playful, modern edge through vibrant colour applications.
The digital translation maintains brand consistency across social platforms through simple yet striking graphics that leverage the same bold colour palette. These social media adaptations demonstrate how Voodoo Coffee's distinctive personality translates seamlessly into fast-paced digital environments, ensuring visual impact while preserving the core themes of humour and energy.
The result is a cohesive brand ecosystem that transforms routine coffee marketing into memorable cultural commentary - proving that effective branding can simultaneously entertain, provoke, and sell.
